GreyCastle

GreyCastle

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GreyCastle
GreyCastle logo

GreyCastle

GreyCastle needed to launch their brand in just 4 weeks. The team at AAC took on the challenge, and without sacrificing the quality of work, we created a brand identity that is classic and upscale with a quiet sophistication. We also developed stationery, visual guidelines, website, signage and marketing collateral all within their tight deadline.

AAC Saatchi & Saatchi Team: Rhona Emmerson, Account Management; Lisza Rawlins, Design; Chris Chappa, Web Development

IDENTITY / IDENTITY SYSTEM / STYLE GUIDE / PROMOTIONAL / WEBSITE / SIGNAGE

GreyCastle identity system
GreyCastle website
GreyCastle coasters
GreyCastle sign
GreyCastle sign

Annie’s

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Annie’s

Annie’s

Annie’s is a family-owned grocery store located in the Caribbean. Established in 1984 and known for their high-quality service and friendly atmosphere, this neighborhood hub needed an identity that was warm and welcoming to both existing and new customers. A brand identity was created that reflected the business’ core values of being caring, neighborly and trustworthy.

IDENTITY / IDENTITY SYSTEM / GRAPHIC STANDARDS / PACKAGING / APPAREL

New Creation Worship Center

New Creation Worship Center

New Creation Worship Center is a passionate and lively church in Bermuda. Their logo had grown dated and they needed an identity that matched their brand personality. A new logo was created along with brand collateral, website and other assets that help to spread the message of Jesus Christ.

IDENTITY / IDENTITY SYSTEM / GRAPHIC STANDARDS / WEBSITE